Video Experience
29Holiday
29CM
VFX Video
2023
This is the FOOH content created for the year-end commemorative 29Holiday campaign by the online fashion store 29CM. A Santa character appears above the facade installed in Seongsu, and gift boxes pop up like fireworks. The campaign is accompanied by AR content produced by Quantum Universe to enhance campaign spread and participation, providing a differentiated experience for the 29CM brand.