WebXR Experience
MUSINSAVERSE
MUSINSA & META
2022
South Korea's First Fashion WebXR-Based Immersive VR Shopping: Musinsaverse
Musinsaverse is a WebXR fashion showroom that allows users to experience the multi-dimensional fashion journey of the online editorial shop Musinsa. In the virtual world, users embark on a new dimension of shopping by walking the runway alongside virtual humans representing various brands. Traveling through fashion showrooms with different concepts, users can enjoy a unique shopping experience, discovering fashion that suits their style. Through immersive VR shopping that transcends space and time, Musinsa expands its worldview and provides customers with an innovative shopping experience.